Has any political, religious, or social organisation, even for record’s sake, or any official department ever bothered to keep an authentic record of sufferings, collateral damages to mankind, monetary and other losses during the Partition of the nation, which actually was only of united Punjab subsequently trifurcating into Himachal Pradesh and Haryana?
Polling
Where are those who shout from rooftops to propagate vested interests on these decisions?
Gen Z may still be young, but its spending power is growing rapidly. The report says Gen Z could overtake Boomers in consumer spending by 2029 and become the wealthiest generation in history. But there’s an interesting twist: Gen Z says it cares about values like sustainability and authenticity, yet price, quality and convenience often decide what actually ends up in the shopping basket. So, is Gen Z really the value-driven generation or simply the next big spending generation ?
जेन ज़ी अभी भले ही युवा है लेकिन उसकी खर्च करने की ताकत तेज़ी से बढ़ रही है। रिपोर्ट के मुताबिक, 2029 तक जेन ज़ी के उपभोक्ता खर्च के मामले में बूमर्स से आगे निकलने और इतिहास की सबसे अमीर पीढ़ी बनने की संभावना है। लेकिन इसमें एक दिलचस्प बात भी है: जेन ज़ी सस्टेनेबिलिटी और ऑथेंटिसिटी जैसी वैल्यूज़ को महत्व देने की बात करती है, फिर भी खरीदारी के समय कीमत, क्वालिटी और सुविधा अक्सर तय करती हैं कि आखिर उसकी शॉपिंग बास्केट में क्या जाता है। तो क्या जेन ज़ी सच में वैल्यू को प्राथमिकता देने वाली पीढ़ी है या फिर अगली बड़ी खर्च करने वाली पीढ़ी ?
From how they earn and shop to how they invest, travel and connect, Gen Z is bringing a very different mindset to everyday choices. With AI, online shopping and social media increasingly woven into their lives, this generation could reshape India’s consumer economy. But is Gen Z genuinely creating a new way of living, or simply becoming the most digitally influenced generation yet ?
