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BJP has announced plans to contest all 117 Assembly seats on its own and is taking a statewide anti-drug campaign across Punjab. But is BJP underestimating Punjab if it assumes national leadership, big rallies and central schemes alone can crack the state ? Punjab has its own political history, strong regional identities, local leaders and constituency-level equations. Can BJP win the political battle without first winning Punjab’s local trust ?
भाजपा ने 117 विधानसभा सीटों पर अकेले चुनाव लड़ने की तैयारी की है और पूरे पंजाब में नशा विरोधी अभियान भी चला रही है। लेकिन क्या राष्ट्रीय नेतृत्व, बड़ी रैलियों और केंद्रीय योजनाओं के दम पर पंजाब को जीतने की उम्मीद करना भाजपा की बड़ी भूल हो सकती है ? पंजाब का अपना राजनीतिक इतिहास, मजबूत क्षेत्रीय पहचान, स्थानीय नेता और हर सीट के अलग समीकरण हैं। क्या भाजपा पंजाब का भरोसा जीते बिना राजनीतिक लड़ाई जीत सकती है ?
BJP is building a bigger political team in Punjab, bringing together national leaders, Punjab leaders and political figures from other parties. More faces can bring more reach and experience but they can also make the leadership picture less clear. With so many leaders taking the stage, who is actually leading BJP’s Punjab campaign and who will take responsibility for its 2027 strategy ?
