With young voters becoming an important political force, parties are increasingly reaching out to students through campus interactions and digital platforms. Prime Minister Narendra Modi’s proposed visit to Delhi’s SRCC comes at a time when young people are debating education, jobs and their future. But can direct conversations with students actually change how Gen Z sees politics and political leaders ?
युवा मतदाता एक अहम राजनीतिक ताकत बन रहे हैं और राजनीतिक पार्टियाँ कैंपस बातचीत और डिजिटल प्लेटफॉर्म के ज़रिए छात्रों तक पहुँचने की कोशिश कर रही हैं। प्रधानमंत्री नरेंद्र मोदी का दिल्ली के एस.आर.सी.सी. का प्रस्तावित दौरा ऐसे समय में हो रहा है, जब युवा शिक्षा, नौकरियों और अपने भविष्य को लेकर बहस कर रहे हैं। लेकिन क्या छात्रों से सीधी बातचीत सच में जेन ज़ी की राजनीति और राजनीतिक नेताओं के प्रति सोच बदल सकती है ?
Gen Z may still be young, but its spending power is growing rapidly. The report says Gen Z could overtake Boomers in consumer spending by 2029 and become the wealthiest generation in history. But there’s an interesting twist: Gen Z says it cares about values like sustainability and authenticity, yet price, quality and convenience often decide what actually ends up in the shopping basket. So, is Gen Z really the value-driven generation or simply the next big spending generation ?
